It was a good month. Not much else to say. I stuck with the same strategy which is publishing lots of excellent content targeting low competition keywords. Rinse and repeat.
Oh yeah, one change I made is I slapped up 2 Media.net ads on my sites again with good results. I use one 600×250 unit and their exit pop ad. Media.net being Media.net keep asking me to add more units, but I’m good with two.
DISCLAIMER: This income report does NOT include revenue or expenses from fatstacksblog.com. I only include revenue and expenses from my other sites. It’s not helpful for you for me to tell you how much I make telling you how much I make.
All figures are in USD.
Table of Contents
Niche Site 1
- Display Ad revenue (all ad networks): $39,219 (this is my #1 ad network and you can learn more about the high-performing video ad unit I use here. I also resumed with Media.net again).
- Affiliate revenue: $3,073
Total revenue: $42,292
Niche Site 2
- Display Ad revenue (all ad networks): $164
- Affiliate revenue: $5,795
Total revenue: $5,959
Niche Site 3:
- Display Ad revenue (all ad networks): $1,916
- Affiliate revenue: $151
Total revenue: $2,067
Niche Site 4
- Display Ad revenue (all ad networks): $440
- Affiliate revenue: $31
Total revenue: $471
Niche Site 5
- Display Ad revenue (all ad networks): $39
- Affiliate revenue: $0
Total revenue: $39
Niche Site 6
- Display Ad revenue (all ad networks): $31
- Affiliate revenue: $0
Total revenue: $31
Niche Site 7
- Display Ad revenue (all ad networks): $10.00
- Affiliate revenue: $0
Total revenue: $10.00
Total Revenue all 7 sites: $50,869 (April 2019 revenue was: $45,273)
Expenses for all niche sites
I lump together all expenses for all 7 niche sites because it’s difficult, impractical and unhelpful to spend the time allocating each expense to each site.
- MyThemeShop annual renewal: $99
- Kinsta hosting: $1,544
- Amazon AWS (still host some images on this): $209
- AWeber: $528
- VAs: $2,172
- Onlinejobs.ph: $69 (hired more VAs)
- Cloudflare: $23
- Techsmith (Jing storage): $8
- Ahrefs: $179
- Shutterstock photos: $800
- istockphoto: $299
- Quickbooks: $10
- Jotform: $40
- Tailwind: $84
- MeetEdgar: $50
- Elink.io: $15
- Grammarly: $45
Total expenses for 7 niche sites: $6,174
Net Income: $44,695 USD
Content investment in May 2019
Total content investment: $2,416 – small investment. Placed big order in April and another in early June.
Net income after content investment: $42,279 USD
I explain here why I extract content cost from expenses.
Revenue Screenshots
Every once in a while I slap up some screenshots. I get asked to do this, so here they are. Mind you I don’t include screenshots of every revenue source – just the main ones. There are a handful of other revenue sources, but they’re all pretty small (relative to the few I put here).
Adsense
Monumetric
Video ad
Media.net
As you can see below, I resumed Media.net again in May. I’m pretty happy with performance – it added net gain to ad revenue.
Quarterly affiliate check for niche site #2
FYI, I prorate this in income reports breaking it down to a per month amount.
Jon runs the place around here. He pontificates about launching and growing online publishing businesses, aka blogs that make a few bucks. His pride and joy is the email newsletter he publishes that’s “the best blogging email newsletter around.”
Hyperbole? Maybe, but go check it out to see what some readers say.
In all seriousness, Jon is the founder and owner of a digital media company that publishes a variety of web properties visited and beloved by millions of readers monthly. Fatstacks is where he shares a glimpse into his digital publishing business.
I’m curious on what your feelings on media.net I also find myself disabling then putting them back on because the alternative is not as good
Hey Constance, results surprisingly good for 2 Media.net units. I particularly like the exit pop unit because most networks don’t offer it and I wasn’t monetizing exit intent with anything so pure gravy.
Aloha Jon!
Do you (or will you) share niche of sites one and two? Obviously I’m not asking for something as detailed as “Keto for working women” but something as broad as “keto” would be nice. Or “luggage” or “camping gear” or whatever.
Typically I solely do aff marketing but I’m working on increasing traffic to my SugarsBeach site for ads. Right now I have approx 6% RPM with Adsense. I’m aiming for MediaVine where I hope to at least double the RPM.
Adding to my article specific question, I also have a random one. Once I’m approved for SB site, can I place MediaVine ads on a site that isn’t getting 25k+ sessions yet?
Thanks! Darlene
Hi Darlene, sorry, I’m not revealing anything because as soon as I do 1,000 people will jump into the niche and that’s the last thing I need.
Wow, even that vague, huh?
But I hear ya. Why take a chance 🙂
Hmmm…
As I was skimming this page, I inadvertently saw “MediaVine” rather than what was actually in place (Media.net)
Now I see you use both Monumetric and Media.net. Do you have post comparing the two?
thx!
Hey Darlene,
I don’t have a post comparing Monumetric and Media.net. I use both currently – just different ad spots.