I’m laughing as I write this.
It’s hilarious to me that apparel retailers have the gall to suggest that a shirt could possibly be “one size fits all.”
I mean, come on.
I’m 6′ 3″ tipping the scales on a good day at 220 lbs.
Shaquille O’Neal is a tad over 7 feet coming in at 324 lbs.
The average height of women in the USA is 5′ 4″.
How on earth is any piece of apparel other than a handkerchief “one size fits all?”
It’s impossible.
But it sure is funny that anyone would suggest it.
In fact, I think the one–size–fits–all is a joke in more ways than just apparel.
Take personal finance as an example.
One personal finance maestro says the path to riches is to live frugally, save and invest your money and by the time you’re 65 you’ll have $5.74 million in the bank thanks to the power of compounding.
Another personal finance guru says screw saving. Instead, go make more money. Climb the corporate ladder. Start a business. Moonlight. Join a pyramid scheme… do whatever it takes to make more money and potentially a fortune. Saving is for losers.
There are extreme versions of both views.
On the saving extreme are the budget bloggers who will go to any length to save a nickel.
On the “go out and make money” side of the coin are folks who suggest throwing caution to the wind and borrowing your way to a fortune.
Who’s right?
Answer: Everyone is right to the right people.
For some folks, staying the course with a steady job, saving X% each month and investing it in conservative funds is the perfect vehicle to creating wealth in the long run.
For other folks, the thought of sticking it out for 35 years in a lockstep job sounds torturous. Saving and living frugally is a total downer. They prefer taking matters into their own hands and going out trying to make more money and spending money along the way. YOLO!!!
Financial stoics get off doing anything, or better yet, going without, to save a nickel. They derive personal satisfaction in denying themselves to save money. Taken far enough, they qualify as misers.
The cowboys out there love living on the financial edge where the only reasonable avenue to wealth for them is to leverage up borrowing to the hilt risking other people’s money. Real estate fortunes are often built this way.
Within the above are many hybrid approaches.
Another example is fitness, weight loss, healthy eating etc.
There are some crazy diets and workout programs out there. I don’t pay attention so I can’t regale you of any, but no doubt you’re heard of some insane lifestyle approaches for a healthier and more attractive you.
Again, no one–size–fits–all.
Some folks need to eat meat. Some don’t. Some do well with milk. Some don’t. We’re all different.
The same applies to building an online business.
There is no one–size–fits–all.
In other words, many models work for the right people but that does not mean all models work for all people.
This is one of the hardest aspects of this business… finding the right model for you.
I remember discovering “internet marketing.”
A whole new, confusing world opened up to me. Like many, I read and read and read.
The more I read, the more confused I became with respect to what is best.
My mistake initially was failing to figure out what was best for me. Instead, I tried to figure out what was universally best.
There is no universally best. All are good (except the illegal stuff). All are bad.
It boils down to your interests and what you’re good at.
And unfortunately, only you can figure that out.
My point is that if you’re jumping around trying different things looking for the “BEST ONLINE MODEL” change the search to the “BEST ONLINE MODEL FOR YOU.”
There’s a huge difference.
It’s good to experiment and become familiar with the options. Test the waters.
But once you find something you believe is a good fit for you, if you’re going to make it work, you gotta stick with it.
3 months isn’t long enough.
But within those 3-months you’ll figure out whether you like it enough. If you do and you honestly can say you’re pretty good at it, keep at it.
And keep at it.
Unless you get lucky (which happens), this stuff takes time.
Just make sure you like it reasonably well and that you’re half-decent at it.
There is no one–size–fits–all. There’s no point looking for it.
Jon Dykstra is a six figure niche site creator with 10+ years of experience. His willingness to openly share his wins and losses in the email newsletter he publishes has made him a go-to source of guidance and motivation for many. His popular “Niche site profits” course has helped thousands follow his footsteps in creating simple niche sites that earn big.
