This morning a friend and fellow publisher sent me this:
I found a topic in Google Search Console for one of my posts so I decided to produce an article on it.
AHREFS says the Keyword Difficulty is 0 and the Search Volume 30.
AHREFS reports traffic on the site as 2.4 over the last 30 days.
I published the article on Feb. 20, 2020.
So far the organic in the last 30 days is 2,690 organic visitors.
BAM! BOOM! I put the BAM! BOOM! in.
Overview of My Small Site (that’s chugging along)
- Date domain registered: September 2016
- Total # articles published: 39
- Date first article published: Nov. 19, 2018
- Date last article published: March 9, 2020
- DA: 16 / DR (Ahrefs): 2.9
- # of Referring Domains: 28 (all natural)
Traffic Screenshot
- Traffic last 30 days (Apr. 2020): 12,423 Users
- Yesterday (Apr. 29, 2020): 542 Users
Strategy
- Fairly broad niche
- Content quality: Mid-grade
- Long-tail keywords with low low keyword difficulty and low reported search volume.
- Long-form content (listicles – nothing to write home about)
- Monetized with display ads (Ezoic)
- EPMV: $6.02 (I need to improve placements – quickly slammed them up)
Takeaways
- DA not the be-all and end-all
- Long tail, low (or no) reported search volume can actually result in very good traffic.
- Other sites will link to you in time if content decent.
- It doesn’t take tons of powerful links to get traffic.
- The simple secret to growing traffic…
A little story.
In high school, there was this guy who was tough. Liked brawling.
He joined the wrestling team which I was part of.
We became friends. Turns out he’s a super nice guy with a fearsome reputation.
He did brawl his fair-share. Seemed to like it. Always won.
Not that I was a brawler, but I asked what was the secret to winning in brawls.
His advice: “Never stop swinging.”
Applied to blogging and niche sites
Never stop publishing…
This morning a friend and fellow publisher sent me this:
I found a topic in Google Search Console for one of my posts so I decided to produce an article on it.
AHREFS says the Keyword Difficulty is 0 and the Search Volume 30.
AHREFS reports traffic on the site as 2.4 over the last 30 days.
I published the article on Feb. 20, 2020.
So far the organic in the last 30 days is 2,690 organic visitors.
BAM! BOOM! I put the BAM! BOOM! in.
Overview of My Small Site (that’s chugging along)
- Date domain registered: September 2016
- Total # articles published: 39
- Date first article published: Nov. 19, 2018
- Date last article published: March 9, 2020
- DA: 16 / DR (Ahrefs): 2.9
- # of Referring Domains: 28 (all natural)
Traffic Screenshot
- Traffic last 30 days (Apr. 2020): 12,423 Users
- Yesterday (Apr. 29, 2020): 542 Users
Strategy
- Fairly broad niche
- Content quality: Mid-grade
- Long-tail keywords with low low keyword difficulty and low reported search volume.
- Long-form content (listicles – nothing to write home about)
- Monetized with display ads (Ezoic)
- EPMV: $6.02 (I need to improve placements – quickly slammed them up)
Takeaways
- DA not the be-all and end-all
- Long tail, low (or no) reported search volume can actually result in very good traffic.
- Other sites will link to you in time if content decent.
- It doesn’t take tons of powerful links to get traffic.
- The simple secret to growing traffic…
A little story.
In high school, there was this guy who was tough. Liked brawling.
He joined the wrestling team which I was part of.
We became friends. Turns out he’s a super nice guy with a fearsome reputation.
He did brawl his fair-share. Seemed to like it. Always won.
Not that I was a brawler, but I asked what was the secret to winning in brawls.
His advice: “Never stop swinging.”
Applied to blogging and niche sites
Never stop publishing…
This morning a friend and fellow publisher sent me this:
I found a topic in Google Search Console for one of my posts so I decided to produce an article on it.
AHREFS says the Keyword Difficulty is 0 and the Search Volume 30.
AHREFS reports traffic on the site as 2.4 over the last 30 days.
I published the article on Feb. 20, 2020.
So far the organic in the last 30 days is 2,690 organic visitors.
BAM! BOOM! I put the BAM! BOOM! in.
Overview of My Small Site (that’s chugging along)
- Date domain registered: September 2016
- Total # articles published: 39
- Date first article published: Nov. 19, 2018
- Date last article published: March 9, 2020
- DA: 16 / DR (Ahrefs): 2.9
- # of Referring Domains: 28 (all natural)
Traffic Screenshot
- Traffic last 30 days (Apr. 2020): 12,423 Users
- Yesterday (Apr. 29, 2020): 542 Users
Strategy
- Fairly broad niche
- Content quality: Mid-grade
- Long-tail keywords with low low keyword difficulty and low reported search volume.
- Long-form content (listicles – nothing to write home about)
- Monetized with display ads (Ezoic)
- EPMV: $6.02 (I need to improve placements – quickly slammed them up)
Takeaways
- DA not the be-all and end-all
- Long tail, low (or no) reported search volume can actually result in very good traffic.
- Other sites will link to you in time if content decent.
- It doesn’t take tons of powerful links to get traffic.
- The simple secret to growing traffic…
A little story.
In high school, there was this guy who was tough. Liked brawling.
He joined the wrestling team which I was part of.
We became friends. Turns out he’s a super nice guy with a fearsome reputation.
He did brawl his fair-share. Seemed to like it. Always won.
Not that I was a brawler, but I asked what was the secret to winning in brawls.
His advice: “Never stop swinging.”
Applied to blogging and niche sites
Never stop publishing…
This morning a friend and fellow publisher sent me this:
I found a topic in Google Search Console for one of my posts so I decided to produce an article on it.
AHREFS says the Keyword Difficulty is 0 and the Search Volume 30.
AHREFS reports traffic on the site as 2.4 over the last 30 days.
I published the article on Feb. 20, 2020.
So far the organic in the last 30 days is 2,690 organic visitors.
BAM! BOOM! I put the BAM! BOOM! in.
Overview of My Small Site (that’s chugging along)
- Date domain registered: September 2016
- Total # articles published: 39
- Date first article published: Nov. 19, 2018
- Date last article published: March 9, 2020
- DA: 16 / DR (Ahrefs): 2.9
- # of Referring Domains: 28 (all natural)
Traffic Screenshot
- Traffic last 30 days (Apr. 2020): 12,423 Users
- Yesterday (Apr. 29, 2020): 542 Users
Strategy
- Fairly broad niche
- Content quality: Mid-grade
- Long-tail keywords with low low keyword difficulty and low reported search volume.
- Long-form content (listicles – nothing to write home about)
- Monetized with display ads (Ezoic)
- EPMV: $6.02 (I need to improve placements – quickly slammed them up)
Takeaways
- DA not the be-all and end-all
- Long tail, low (or no) reported search volume can actually result in very good traffic.
- Other sites will link to you in time if content decent.
- It doesn’t take tons of powerful links to get traffic.
- The simple secret to growing traffic…
A little story.
In high school, there was this guy who was tough. Liked brawling.
He joined the wrestling team which I was part of.
We became friends. Turns out he’s a super nice guy with a fearsome reputation.
He did brawl his fair-share. Seemed to like it. Always won.
Not that I was a brawler, but I asked what was the secret to winning in brawls.
His advice: “Never stop swinging.”
Applied to blogging and niche sites
Never stop publishing… good content

Jon runs the place around here. He pontificates about launching and growing online publishing businesses, aka blogs that make a few bucks. His pride and joy is the email newsletter he publishes.
In all seriousness, Jon is the founder and owner of a digital media company that publishes a variety of web properties visited and beloved by millions of readers monthly. Fatstacks is where he shares a glimpse into his digital publishing business.