Get my FREE COURSE:“6-Figure Baseline Blogger”! Learn how I bootstrapped a $5/mo. website hosting investment into a $50,000+ per month passive income website.
Meet Jon
Hi, I’m Jon Dykstra, publisher of Fat Stacks and many other profitable niche sites.
I’ve been publishing niche sites full time since 2012. Until recently, most of my 1 million+ monthly visitors came from Google search. Actually, that’s still the case, but traffic is growing leaps and bounds thanks to Pinterest as well as organic Facebook posts.
Lightbulb Moment
When I started publishing niche sites I did what so many did and that was focus on affiliate marketing. It worked but eventually I stumbled onto something so much better.
I got tired of publishing all that “buyer intent” content… you know what I’m talking about… reviews, comparisons, best-of roundups. It was boring. It was competitive. It veered on spammy. It wasn’t terribly lucrative.
These were not authority sites. These were bridge sites.
In 2014 I bit the bullet and launched an authority site. I wrote on any topic relevant to the niche. Soon traffic grew. I put AdSense ads on the site and started earning some great revenue (way more than affiliate revenue). I haven’t looked back.
My SIMPLE Strategy
Once I realized ads pay well, I could publish on any topic I wanted within in the niche. And publish I did. I stopped all link building and focussed on great content.
Quickly, I discovered that more obscure topics targeting low competition keywords were getting by far the most traffic.
That’s when I honed my traffic strategy focusing on low competition keywords that didn’t require link building. I published as much content as I humanly good.
My strategy evolved into the following:
Low competition keywords
+ Lots of good content
+ Incorporating linkable assets (visuals & charts)
+ Display ads for monetization
= High traffic, high earning authority websites.
That is the very strategy I use to this day on every niche site.
Join an industry-leading email newsletter for FREE.
Here’s what some Fat Stacks email newsletter readers have to say (unsolicited)
“Your email is brilliant. I literally unfollow everyone after a few emails but I actually look forward to yours!”
I wanted to say that a day with a FatStacks email is a good day – entertaining and informative! What could be better?”
“Jon, amazing email man! I am a 5 figure a month publisher doing the SEO game since forever… Your mailing list is the most interesting one I get in years. Keep it up. “
“I signed up for your courses last week and I’ve been getting your emails, and I have to tell you—they’re fantastic. They’re helpful, they’re motivating, and they keep me focused. There’s always one or two things I learn from them (but not so much that I forget what I’ve learned).
Really great stuff – just thought I’d send a message and let you know.”
Get my $50K/mo. special report and join an industry-leading email newsletter… it’s all free!
©2020 Fat Stacks Blog. All rights reserved. Privacy Policy | Contact | About | Affiliate Program | Media Kit